Backlinks are a part of SEO. Those of us who often work with websites must have heard the name SEO, that is, search engine optimization. Today we are going to tell those who are confused about this backlink, what is a backlink and how does it work?
What Are Backlinks?
Backlinks are connections of your website to another website. When a visitor clicks on a link in an article while reading an article on another website and comes to your website, that link is a backlink to your site. They are also called inbound links or incoming links.
On the other hand, if you link another website on any page of your website, that link will be a backlink for that website and it will be an outbound or outgoing link for your website.
How Do Backlinks Work?
The more backlinks a website has, the faster it ranks in search engines. Suppose one site has 400 links and another site has 700 backlinks. So it can be said without a doubt that a website with 700 backlinks will rank faster.
Suppose you build 50 to 100 backlinks a day using different software or tools to build more backlinks to your website. Then these backlinks will not be useful for ranking in search engines. Google checks how often you are building backlinks. On the other hand, if you build 50 to 100 backlinks in a month, it will dominate the search engine rankings.
Another important thing to keep in mind while building backlinks is whether the backlinks to your website are coming from other websites related to your website. To better understand the topic, think your website topic is health or health-related.
Now if you get a backlink from a restaurant website then that backlink will not be very strong for your site. if you get the links from other good and popular websites related to your site topic then that backlink will be a strong backlink for your site.
How To Do Backlink?
Backlinking is as simple as it is difficult. Now, let’s find out what you need to do to get the links.
Create Linkable Assets
A linkable asset is any content that everyone wants to backlink to For example, you may have researched a topic and given a report on it, given some secret tips, some software, etc. People will give you credit when they use this resource of yours.
For example, before writing an article about backlinks, you take the time to research and find 20 backlink-building tips that no one has done before. Then when other websites like your research they will use it and give you credit. So create something that people will give you credit for using.
Guest posting means you write a post for someone in exchange for them giving you a link to that post. There are many such guest posting sites and you can also ask for guest posts by direct mail to the website admin.
Most people understand this by posting their links in the comments of other blog posts. Although it is difficult, the truth is that there is no benefit in establishing links in this way. Since you are in this blogging or SEO field you also need to make good friends with people in this field.
This builds a good relationship with the website admin, and then he might not refuse if you offer him a link exchange. Because of regular commenting, people will know you and know about your website which will increase your brand value and website.